JEWELS FOR EXTRAORDINARY WOMEN
TRAVELS, LIGHT, INSPIRATION, LIFE, COLORS
I NEEDED TO RETURN TO THE WORLD THE BEAUTY THAT MY TRAVELS GAVE ME
“In 2008 I founded a jewelry brand…”
And I’ve been the creative director since the beginning. At Verdeagua Style our mission was to illuminate the beauty and femininity of the women who chose us.
No matter their age, or what they do or where they come from: our original concept of jewelry emphasizes natural, ethereal, sensual, distinguished and, above all, unique personalities.
In 2003 I decided to fully dedicate myself to training and consulting.
WHAT THEY SAY ABOUT
VERDEAGUA
“Sometimes the best route is the one that seems the most winding.
That’s why Virginia knew how to abandon a career in the world of diplomacy to pursue the world of craftsmanship with no more guarantees than the luminous creative instinct gestated by the travels of her childhood.
He guessed that the privilege of having seen with the eyes of a girl places reserved for less curious eyes could crystallize in an expressive project, his life project.
What Virginia looked and felt in Bali, India, Morocco, Guatemala was archived in her retina and found accommodation, years later, in succulent, refined and exotic ornaments but, above all, honest and, in a way, austere: because the beauty of Verdeagua Style is found in the naturalness in which a child who plays between bows and gems would mix brass with turquoises, wild silks, quartz, coral with velvet or gold with raffia and feathers.
Verdeagua’s personality is that of her creator and designer. They are irresistible pieces because they are not pretentious. They are delicate because the woman who wears them sets the tone. And they are treasures, because time hides some words until art returns them, more dignified, more vibrant to the daily sounds. Virginia’s talent has returned the eloquence to the beautiful words, just as the light, on a stone or a metal, gives us a green flash.”
María Garrido, Journalist
ECLECTIC JEWELS
CREATIVITY & SUSTAINABILITY
We believe that creativity is the true engine of existence. Therefore, Verdeagua’s processes are born from sensations. Thus, the spontaneous combination of the soft pink of a stone with the indigo blue of a Moroccan door later becomes a beautiful necklace.
We militate in slow jewelry, we make signature jewelry. Because appreciating the subtlety of a hand-assembled piece, rescuing handmade jewelry and fleeing the rush is a beginning of our brand and the only way to turn an ornament into a treasure. Treasures can’t follow trends because they are their inspiration.
Hence, each Verdeagua jewel has the peculiarity of aging gaining beauty and validity, and always exalts the essence of the cultures that push us to design.
FUSION & IMPERFECT EXCLUSIVITY
We vehemently pursue the fusion between romantic and ethnic feeling, delicacy and passion, bohemia and luxury. We need vibrant energy. By allowing our creative dimension to explore space and conquer it, our jewels, even the simplest, breathe freedom and character, subtlety and honesty.
Every skin, every woman is unique, and our philosophy seeks the exclusivity of each piece. We tenaciously seek materials that contribute to a story and in our value lies respect for each stone.
Its imperfections nourish our constant need for creation and to compose limited series that include extraordinary details
COLORS, TEXTURES & EMOTIONS
We believe that color is the essence of Verdeagua jewels. The response to color is intensely personal and emotional for its founder, Virginia. She chooses the palette of tones of each collection from there way of observing the world and lets the reactions flourish.
Virginia talks to every woman who receives a jewel. The dried flowers that accompany the pouches, the handmade paper that cradles each ornament are intimate details, stories of the designer and creative director´s ease perceive and share the beauty of the world.
Discover the interview withVirginia Abascal in...
FEMININE * ETHNIC * FLOWERS * FEELINGS * JEWELS
Thank you to all the media, magazines, television, films, series, blogs, photographers, that during so many years they choose my work for their creativity.
Here you can see a bit of all the press impacts. If you wish you can ask for a complete press book: hola@virginiaabascal.com
